Build and manage a community that shares your cause
Build a community. Tell them why you’re raising the fund and show them where it’s going. This will help you build integrity and invite higher amounts in future. You can make use of social media sites such as Facebook and Instagram for the purpose. They will help you reach a wide audience base. Once you begin your activities, share photos, stories and posts on a regular basis to keep your well-wishers updated.
Digital marketing across all channels
Online fundraising is the way to go, especially given the pandemic. They are also hassle-free and do not require much investment as you’re not booking venues for events or organizing concerts. Your fundraising campaign can be multi-dimensional. Run social media campaigns, email campaigns, crowdfunding, and so on. Make sure to communicate your objective with your audience and be consistent with your story. Be sure to take advantage of social media platforms.
